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Orlando passes its simulated analog shutoff

Orlando passes simulated analog shutoff
The simulated analog shutoff carried out across 12 stations in Orlando, Florida came off with nary a hitch this past week. For the benefit of viewers, the stations broadcast a 10-second long pass/fail message for analog and digital viewers, respectively. The two Cox stations in the group, WFTV and WRDQ, reported that only 501 viewers called in to register their outrage at the brief interruption. Fully 146 of those calls came from analog Comcast customers who are fed a retransmitted OTA analog broadcast of WFTV. The second most popular group of complaints, 123 callers, were legitimate, though -- older TVs that pick up OTA-only. All said, it's a pretty good sign that the world will still be turning come February 18th.

Orlando getting in on analog shutoff testing

Epcot Orlando
Sure enough, as soon as Wilmington, N.C. announced its early switchover plans, eleven stations in the Orlando, FL area have announced that they will be simulating analog doomsday throughout the summer. Participating stations include WESH, WKMG, WFTV, WCEU, WKCF, WMFE, WVEN, WRDQ, WOTF, WTGL and WBCC. A set of three tests is planned, beginning with one on June 25 just before 8pm. Much like the drill that played out in Las Vegas, the tests will get lots of promotion on the local stations. These analog shutoff drills seem to be a growing trend, and we're happy about that; no matter how enticing the carrot or menacing the stick, nothing gets response like actually being struck by the stick. Certainly, there will be folks who ignore or entirely miss these drills, but at least for now we're putting a hold on our plans for a nationwide fleet of EngadgetHD vans stocked with converter boxes.

Wilmington, NC to become first test market for 2009 analog shutoff


Although a Las Vegas station just wrapped a simple analog shutoff drill, the FCC is planning to use Wilmington, North Carolina as the official test bed for the 2009 digital TV transition. Starting on September 8th, all four of the major networks in the greater Wilmington area (around 400,000 residents) will turn off their analog signals and broadcast digital only. As expected, a flurry of advertising will go down beforehand to get residents prepared, but given that they'll be out on the beaches all summer, who knows how many folks will actually pay attention. Interestingly, this trial is just as much about testing to see how many folks get prepared as it is about the technological changes, but broadcasters may still use the trial to move their antennas based on the need for coverage. So yeah, if the world implodes on September 8th, you'll know something went awry on the coast of NC.

[Image courtesy of usdol, thanks Robert]




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