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Netflix finally brings 'Watch Instantly' to Macs via Silverlight


In a move that seemed like it would never, ever, ever happen, Netflix has finally managed to bring its streaming video technology (and decent library) to Macs everywhere, thanks to Microsoft's Flash-esque also-ran, Silverlight. It seems that the software will allow the rental house to safely DRM its content where ever it goes via Redmond's Play Ready, thus leaping the hurdle that has kept some 12,000 movies and TV shows off of non-PC systems. Netflix claims that the new implementation in Silverlight provides "breakthrough navigation for fast-forward and rewind," though fails to indicate exactly when this is all being rolled out (we assume immediately). Unfortunately for super-duper late adopters, the software will only work with Intel-based Macs, so if you've been holding onto a G3 for dear life, here's one more reason to finally can it, along with your Xbox 360 HD-DVD player, Von Dutch trucker cap, and gas-guzzling Escalade. Full PR after the break.

Netflix bringing streaming rentals to Macs, game console next?


Recent announcements on iTunes rentals certainly caused a stir amongst the neglected Mac-masses, but it looks like the online rental game is about to get a little more cutthroat for fanboys and fangirls everywhere. According to a new report (and backed up by an earlier blog post), streaming content for Netflix subscribers is headed to Mac screens in 2008 -- if everyone has their way. During the company's Q4 earnings call this week, the snail-mail service hinted that this would be the year that streaming rentals would come to Mac users due to the advent of DRM options that play nice with Apple's gear (namely, Microsoft's Silverlight technology). Combine this with news that the company plans to offer all-you-can-eat online rentals for $8.99 a month, its intentions to bring a STB to market with LG, and a possible game console partnership -- well, it all adds up to stiff competition for Apple and other challengers, despite what they say.

[Via Mac Rumors]

Read - Netflix: Mac Streaming Coming This Year
Read - Instant watching on Mac, Firefox, and more




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