According to VideoBusiness, Rentrak reports show a 10% drop in pricing on new releases to $23.47 and 1/3 lower pricing on catalog titles to $17.23. Still, that's apparently not low enough for some retailers, who hope to see high definition flicks priced just a few dollars above their DVD editions. Of course, while we're more than willing to pay $25 for Jerry Maguire on Blu-ray (love Tom Cruise, even jumping on couches) we can see how that would be problematic for some consumers. Still, an NPD analyst is quoted saying "price is a moving target" as mainstream buyers enter the market, where do you think the magic number for Blu-ray acceptance is?

While Samsung should confirm / deny all of this on Tuesday, those who simply can't wait to crunch the numbers over the weekend while they're already hammering out the 2008 taxes need look no further. The HDGuru has discovered MSRPs from Samsung's absolutely gigantic 2009 line of LCD and plasma HDTVs, and he'll be adding more as they flow in. Hit the read link to get an idea of what you'll be forced to fork out when these ship out in the not-too-distant future, but don't blow that tax refund all in one place, okay Sonny Boy?

We've already heard that Best Buy is aiming to spruce up its entire home theater department while undercutting Walmart, and now we're hearing that Panasonic individually is looking to stores more like Best Buy to sell its products. In a rather bizarre move, Panny is reportedly aiming to "tighten distribution" of its products by ditching dealers who add no value (and sell cheap) and sending more product to retailers who are willing to "implement Panasonic's stricter marketing policies and programs" (and sell high). Without getting caught up in the minutiae, what this essentially means is that it'll be harder for independently informed consumers to find Panny products on the cheap, but it'll be easier for the technologically illiterate to find Panny dealers surrounded by informed CSRs and information packets. It's possible that the company is simply trying to improve its image and appeal only to a certain class of people, but for those of us smart enough to do our own research beforehand, it looks like we'll be shopping other brands. Your loss, Panny.

Like most everyone else at CES, Canon failed to disclose pricing and availability for its 11 new VIXIA camcorders. Now, however, CamcorderInfo has the details you've been craving, and the good news is that most of the models should be on store shelves before April draws to a close. The flagship HF S10 will ring up at $1,299 in early March, while the low-end ZR960 will sport a $249.99 sticker and an early April ship date. For everything in between, give the read link a look.

[Via GadgetReview]

We had a sinking feeling those promotional prices over the holidays wouldn't stick once Santa had done his duties, but rather than ratcheting price tags back up entirely, it has decided to permanently reduce the retail price on its standard VUDU movie set-top-box by half. As of now, prospective buyers can snag a box for $149 (down from $299), while the more capacious VUDU XL is dropping from $999 to $499 (and that'll include a gratis home theater connectivity software package). Also of note, the rack-mountable VUDU XL2 is stooping from $1,299 to $799 for those who prefer that form factor. So, these stickers low enough for you? Or are you really planning to wait 'til Christmas 2009 to score an even more special deal?

So, you thought all those cable carriers out there were going to raise prices while DirecTV sat idly by, adding enough HD channels to push it well over the 100 mark and be totally content with its current revenue stream? Wrong. Word on the street has it that the satcaster will be pushing rates up on a number of packages starting March 4th. We've got to say -- if there's one operator out there that can justify marginal increases, it's DirecTV. We mean, it's the HD leader, after all. The list of changes is far too long to cover here, so tap the read link and start pinching those pennies.

[Thanks, Vanbrothers]

Those of you who reckoned AT&T was simply "above" those ignoble price hikes that cable companies are so famous for have some reality to check. Within the last week and change, the operator has announced that it will be pushing up some U-verse TV prices in February, ditching the whole "free access to Flickr Pro" thing and now, raising rates for new subscribers in the Badger State. According to a new writeup in Madison-based The Capital Times, a company spokesman has affirmed that three of its primary TV packages (U100, U200 and U-family) will increase by $5 per month for new customers, while existing subs will narrowly escape the hike for now. The changes are set to go into effect on February 1, 2009, and of course, they come hot on the heels of Charter's decision to push prices skyward. So much for competition driving prices south, huh?

You, the BDA, whomever, can spin it however you wish, but the fact is that Blu-ray has not had a momentous year. Has it been profitable? Sure. Has adoption grown? No doubt. But consumers at large are showing with their purchasing habits that DVD is still a-okay in their lives. Paul Sweeting over at ContentAgenda surmises that a huge strategy shift is needed for BD to ever seriously steal away market share from DVD. First off, the aptly coined PlayStation 3 "Trojan Horse" strategy has to go. The PS3 is clearly lagging behind the other two consoles in terms of sales, and now that BD deck prices are far lower than the console's MSRP, yet another advantage to owning one has slipped away. The point we most agree with is the one that's likely the most controversial: Blu-ray backers need to get honest here and realize that the format offers only "incremental improvement over standard DVD."

Just think about it -- the move from VHS to DVD was almost entirely unlike the transition from DVD to Blu-ray. In the former example, the quality improvement was incredible. Rewinding became a thing of the past. Full blown surround sound was introduced. Special features and tasty extras were able to fit. Interactive menus were born. Discs were able to be played on desktops and laptops. Compare that to the shift from DVD to Blu-ray. The disc size has remained the same (physically). Audio has only marginally improved, mostly at a level that only audiophiles can appreciate. Visually, there is noticeable improvement only for those with enough cash to snag an HDTV. BD-Live interactivity isn't nearly as captivating as it sounds on paper. Oh, and Blu-ray Discs are markedly more expensive than DVDs.

The reality is that there is far less motivation to switch from DVD to Blu-ray than there was years ago when consumers were tempted to leave VHS behind and enter the DVD arena. Yet, for whatever reason, Blu-ray movies are priced in opposition to that fact. The way we see it, BD will continue to be a niche product so long as it's priced like a niche product, and if it holds out too long, we won't be shocked to see the increasingly ubiquitous HD streaming snag away at least a small bucket of potential customers.

It was only a few months ago that AT&T struck a nerve with HD subscribers due to a $5 monthly increase for three new channels, and now it seems it's back to the tried-and-true nickle and dime approach once more. Customers are beginning to receive email notifications (posted in full after the break) that beginning February 1, 2009, the monthly rates for a few services will be headed skyward. For starters, those non-DVR U-verse receivers will soon cost $7 per month versus the $5 per month that they cost now. Additionally, the Movie Package will shoot up from $15 to $20 (monthly) and Paquete Español will increase from $10 to $15 (also monthly). Got any other impending hikes we should know about, AT&T?

[Thanks, Darrell]

While we're still not clear on when Blu-ray Disc prices will fall more in line with newly lowered hardware prices, it seems that movie studios are at least beginning to standardize wholesale stickers. Reportedly, Warner Bros., Paramount, Disney and Sony Pictures Home Entertainment have all priced their BDs for distributors and direct retail accounts between $24 and $26. As expected, none of the studios would comment on the reports, and certain distributors and retailers contacted by Video Business still felt that they were "experimenting with Blu-ray prices and features." Unfortunately, we're still waiting for that one big studio to take a risk and undercut the others, but if Q4 sales don't exceed expectations, we'd expect some drastic measures to be taken early next year.

When it comes time for the proverbial belt to tighten, what's one of the first places you turn? That outlandishly huge cable bill, we'd wager. Apparently Comcast users in particular have been calling in by the hundreds asking how the carrier can lower their monthly bills, and it has even gone so far as to create an "economy video tier that costs below $30 a month with 50 TV channels plus music channels." Of course, it also just raised rates for most subscribers along with practically every other provider in America (Atlantic Broadband notwithstanding), but hey, it can't hurt to call up and politely throw around that "switch to satellite" threat.

Just in case interviews with Stan Glasgow and Jay Vandenbree weren't enough, Sony Pictures Home Entertainment's president David Bishop is eager to give you more. In a recent sit-down with Home Media Magazine, the exec noted that Blu-ray players had hit their "sweet spot" in terms of price; of course, one must remember that Sony adores keeping prices high for the sake of the industry, so we'd be hesitant to take that seriously. Moving on, he also noted that SPHE wasn't apt to "change pricing" for its Blu-ray Discs anytime soon, which means it won't change it until market pressures dictate otherwise. Finally, he proclaimed that a 150% growth rate for Blu-ray movies would be about right for 2009, and he pointed out that January 2009 would be a particularly important month for it. The full interview is just a click away, but remember, pop your skeptic hat on before diving in and taking things at face value.

[Via The HD Room]

Generally, we wouldn't bother covering that Wally World was moving Blu-ray Discs at a discount -- after all, isn't that store like the low price leader or something? But this just reeks of something different. This just reeks of change, and we certainly hope it's a sign of things to come. With Black Friday far behind us, Walmart has seen fit to start selling a few Lionsgate (read: non-sucky) BDs for $10 each, and the news comes just days after one reporter questioned when Blu-ray software would fall more in line with the hardware in terms of dollars. Really, every other retailer out there has to pay attention to this should Walmart start to drastically undercut the rest in terms of BD pricing, so here's hoping the store puts even more at the $10 level, and soon.

[Thanks, Joel]

Be still our hearts! When practically every other cable operator out there is hiking rates up, Atlantic Broadband is bringing them down. In an admittedly shocking move, the small carrier has announced its plans to knock around $8 per month off of bills received by HD customers. Miraculously, it will also be adding three new HD channels -- History HD, FOX News HD and Science HD -- bringing the grand total to nearly 40 high-def channels. Of note, the pricing changes could leave a small amount of customers paying more, but the company has expressed its intentions to call those select few in an attempt to get them on a more cost efficient plan. Care to spread your services elsewhere, Atlantic?

Remember when high-def discs had to be priced competitively, else the other format would gladly undercut it? Yeah, those were the days. Now that BD is parading around as the lone high-def physical format, the only real competitors are digital downloads, DVDs and internet piracy. All of which are very real threats, by the way. A recent writeup over at The Dallas Morning News brings up an excellent point -- now that Blu-ray player prices are at a reasonable level, when can we expect movies to follow suit? Oh sure, we understand that programming in all that interactivity that eight people care about costs a lot of dough, but seriously, you can't just let admission be next-to-free and then make the rides unattainable. Back in July, we heard that Warner was looking to lower the (pricing) bar this holiday season, but since then, everyone else has been mute. It's about time someone spoke up, no?

[Image courtesy of GamerNode]