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Posts with tag olympic

Beijing Olympics, DTV transition to thank for skyrocketing STB adoption in China

by Darren Murph, posted Nov 27th 2008 at 10:24PM


While we doubted ABI Research's assertion set-top-box shipments would peak in just over three short years, new data from the house of CCID Consulting sure helps substantiate that very notion. The outfit has taken a cold, hard look at STB adoption in China, and what it found was that citizens were snapping 'em up this year like never before. The numbers show that sales were up 83.4% for the first three quarters of 2008 compared to the same window a year ago, and a couple of main occurrences were to thank. First off, the drive towards ditching analog signals in favor of digital has increased adoption and awareness, and also, many locals picked up boxes in order to either catch the Beijing Olympics more clearly or in high-definition. The takeaway? If China's already buying in big to set-top-boxes, maybe that 2012 prediction isn't so off base after all.

Masochist sits through 24 straight hours of Olympics, writes about it

by Darren Murph, posted Aug 13th 2008 at 10:05AM


Just because there are 3,600 hours of Olympics coverage being beamed out in one form or another this year doesn't mean you actually need to watch all 3,600 of them. For one particular pain lover, however, he consumed 24 straight, and thankfully, he had the decency to write about it. Starting at midnight ET on August 12th, he flipped on NBC just in time to catch Alexander Artemev save the bronze for the US in men's gymnastics. 24 hours later, he watched the women's team disappointingly snag a silver in the same sport. Nearly every minute in between is chronicled in the read link below -- seriously, this is a read you can't afford to miss.

NBC Olympics on the Go brings the Games to Vista Media Center users

by Darren Murph, posted Jun 23rd 2008 at 3:35PM


We've got this sneaking suspicion that we'll be forced to digest bucketfuls of Olympics news as the run-up to August continues, and Wavexpress is making sure our thoughts are accurate. Said outfit has just announced a partnership with NBC that will see the former "develop, host and support a service for viewing NBC's coverage of the 2008 Beijing Olympic Games in Microsoft's Windows Vista Media Center." The NBC Olympics on the Go will utilize Wavexpress' TVTonic internet video application to enable Media Center users to "watch channels of NBC's coverage of Olympic events in up-to-HD quality on the go on their laptop." As expected, the service will be free to all who choose to take advantage, but this time you'll actually need to download the TVTonic application (versus just logging in via the web portal).

Panasonic launches HD marketing push around Olympics

by Darren Murph, posted May 1st 2008 at 10:39AM


Given the amount of buzz surrounding the 2008 Olympic Games, we aren't too surprised to see Panasonic jumping on the bandwagon in an attempt to push its brand. The outfit has just kicked off a nationwide tour involving a fleet of customized trucks encouraging families to get their living rooms ready for HD. Reportedly, the flagship truck will be visiting retailers across the US and give prospective buyers the chance to snag an autograph from swimmer Mark Spitz and gymnast Kerri Strug. As expected, Panny will be handing out lots of free kit along the way, and interestingly enough, the trucks you see should look awfully familiar -- after all, they're the same ones used in last year's "Living in HD" contest (but with a snazzy new paint job). Talk about a good example of recycling.

Legend Silicon, Intel push USB dongles for laptop HDTV viewing in China

by Darren Murph, posted Apr 27th 2008 at 11:33AM

With the 2008 Olympic Games right around the corner, Intel is tag-teaming it with Legend Silicon in order to promote HDTV viewing on portable devices -- laptops, most notably. The pair has seemingly convinced Lenovo, HP, ASUS, Sony, Samsung and Toshiba (among others) to offer up their machines with a DTTB USB dongle in the coming days, enabling Chinese citizens to watch HD on-the-go right out of the box. If you couldn't surmise, DTTB is yet another Chinese broadcast standard, and while we wouldn't bet the farm on it, the nation's government is hoping to offer up multiple high-def programs via DTTB by 2010. Who would've guessed -- the Olympics catapulting HD programming in China?

NBC to shoot 3600 hours of 2008 Olympics, many in HD

by Darren Murph, posted Aug 10th 2007 at 11:02AM

If you thought 416 hours of Winter Olympic Games coverage was a bit much, the 3,600 hours (that's 150 days worth, folks) that NBC-Universal will be recording next year will seem like overkill in its finest form. Sure enough, it will supposedly be covering every facet of the 2008 Olympics in Beijing from August 8 - 24, 2008, and a variety of networks including NBC, USA, MSNBC, and CNBC will be carrying its programming. Notably, it will be displaying Olympics in HD on Universal-HD, NBC HD, and USA HD, and while the exact amount of HD coverage wasn't stated, even a fraction of the 3,600 hour total would be mighty impressive.




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