
Toshiba has announced plans to ship an organic electroluminescence (EL) display in 2009. The target size will be 30 inches, which beats most manufacturers' prototypes currently under development, like
Sony's 27-inch OLED plans. Toshiba had previously planned 2015 as the launch window for OEL (more commonly known as
OLED) sets, a launch timeframe which put them in that
magical future land along with
SED and
FED displays. While Toshiba doesn't expect to compete directly against the
behemoth of LCD at first, they believe the technology's superiority -- which includes lower manufacturing costs, and better viewing angles and contrast -- will be recognized as volume goes up. Your electroluminescent game of
fl0w may never look better.