Truth in advertising prevails in UK, Samsung to re-word 'LED TV' ads
[Via HDTV Almanac]
ledbacklight posts
In the year 2009....LED-backlit LCDs will probably be increasingly common, and why not? Everyone wants a flat panel with questionably-measured contrast ratios full of so many zeroes they run off the spec sheet. but in order to bring the tech to the masses, Digitimes reports manufacturers may switch from current red/green/blue LEDs to white LEDs.They claim white LEDs meet the mark in terms of power savings, but won't measure up when it comes to accurate color reproduction. Specifically mentioned? Sharp, LG, AUO and "others" (Samsung has already jumped on the bandwagon) so when you meet a guy selling cheap LED HDTVs from the of a van, add one more thing to check while making sure you aren't purchasing an oven door.
AUO's back again, displaying what new flat panel technologies are trickling down to its OEM televisions, and soon to hit shelves in more reasonably-priced models (albeit wearing another company's name) near you. Hitachi and others are at the forefront of the thinner, lower powered LCD movement, and AUO promises an "ultra-slim" 10mm thick 42-inch LED backlit model next week at SID 2008. The new technology gives power savings of 44% over current models, as well as a 46-inch display with 50% power savings, 500 nits of brightness and 5,000:1 "ultra static high contrast ratio". While we'll wait to find out how that compares to other HDTVs with questionable claims to high contrast rations, the company also plans to show technology that provides 200,000:1 contrast ratio with LEDs. Besides just using less power, we can look forward to LCDs built with using less raw materials and resulting in less chemical waste, which due to our extensive comic book research, we can unequivocally say is a good thing.
No doubt, emissive displays like plasma and OLED get lots of oohs and ahs, but for right now, LCD dominates the market. With plasma moving to the niches and OLED still on the horizon, we're happy to see that innovation in LCD performance keeps on coming. No doubt the biggest innovation we saw last year was the introduction of LED backlighting. Fashion being what it is, though, Luminus Devices' PhlatLight technology -- which puts LEDs along the display edges as opposed to directly behind the panel -- makes it possible bring LED backlighting to increasingly thin cabinets. Personally, we'd go for a slightly thicker display to get HDR capability from our LEDs; but we're on the fringe like that. For its contribution to making thin, evenly backlit, energy efficient LCDs, Luminus will be given the Society of Information Display's Gold Award next week alongside two other gadgets familiar around these parts: the Apple iPhone and Sony XEL-1.










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