HD programming to reach 44 million homes worldwide by year's end
[Image courtesy of AT&T]
Posts with tag homes

We already learned that some 28-percent of US households were rocking at least one HDTV back in March, but now the Consumer Electronics Association has come forward with new figures showing that over half of American abodes are home to a digital television. According to revamped CEA projections, around 32 million DTV units will ship out next year, with 79-percent of those being HD sets. 'Course, the downside of this is that a good chunk of America still isn't prepared for the DTV cutover in 2009, but thanks to all the advertising that will likely be taking place over the next year and change, we'd say they've got plenty of time to get on board.
Earlier this year, we saw reports that hinted at "flat" DVD sales for the remainder of 2007, so it follows logic to hear that standalone DVD players are seeing a similar fate. Reportedly, around 80-percent of US consumers have a DVD player somewhere in their domicile, which reinforces the fact that the market is pretty well saturated. Furthermore, sales of the aforementioned units have "declined 15-percent for the 12 months ending September 2007," and that's coming off of a 24-percent slide the year before. As for DVD recorders, things aren't look too much brighter; sales of these gizmos were also down 15-percent during the year ending September 2007, which is quite a change from the 50-percent uptick it saw during the same window last year. Still, none of this should come as a surprise to anyone remotely paying attention, as the age of HD films has officially arrived -- even though we've yet to choose a single format to lead us down glory road. Nevertheless, we still foresee quite a few people picking up incredibly inexpensive DVD players as gifts this holiday season, but we highly doubt you'll need to throw down on anyone in aisle five this year to get your hands on one.
It seems that this question gets posed by one mainstream media outlet or another every year or so, and what better time to ask again than following estimates that 50 million American homes will be HDTV-equipped by the end of next year? It's no secret that carriers are pushing HD more frequently in their advertising, and now that select basic cable channels are finally making the move to HD, we wonder if the currently satisfied viewers will get curious and follow along? Numerous analysts have suggested that consumers won't make the jump en masse to demand HD programming until a noticeable amount of non-network content becomes available in HD, and while CNN, Food Network, TBS, and A&E (for instance) are all going (or have gone) HD, there's still hundreds of channels out there that have yet to purchase the first piece of HD recording equipment. Is HDTV ready for mainstream? Our gut says not quite, but we're a lot closer today than we've been.
Honestly, don't look so surprised. Just under two years ago, some 15-percent of American homes had at least one HDTV somewhere on the premises, and not long after, estimators were suggesting that a whopping 82-percent of domiciles would be HDTV-equipped by the end of this decade. Earlier this year, a more recent report found that over one-quarter of those residing in the US of A owned an HD-capable set -- though we'll never live down the embarrassment from the hordes of owners who've yet to figure out how to operate them. Nevertheless, an updated study has found that "more than 30 million US households now have at least one HDTV," and judging by recent sales figures, has estimated that 52 million homes will house an HDTV by the end of 2008. Now, how's about a few more HD channels for the growing sect, eh?


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