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Palladia / MHD European launch slated for September

by Richard Lawler posted Aug 14th 2008 at 7:32PM


Europeans eagerly awaiting more high definition concerts (updated weekly, still) rejoice, as MTV is launching a European HD channel next month. Although it goes unnamed, based on the content mentioned (concerts, special music events and festivals) and the relaunch of Palladia (the station formerly known as MHD) happening at the same time we've been able to reach the surprising and stunning realization that they are pretty much one and the same. In addition to being underwhelmed by an incredibly limited amount of HD content in rotation at any given time, our HDTV-equipped friends in German speaking markets can look forward to Nick programs on the weekend. D-d-d-dora, Dora.

MHD / Palladia name change official September 1, but no less confusing

by Richard Lawler posted Aug 14th 2008 at 3:40AM


MTV explains renaming MHD to "Palladia" as conveying a sense of spectacle, "a grand stage, a vast arena and the excitement of live musical performances." Whether or not you buy that, it looks like Viacom is giving the channel's content a much-needed refresh, promising a new concert every Saturday at 9 p.m., and a collection of rock movies airing every Thursday night at 9. The first week of September is Outdoor Music Week, bringing home outdoor performances from a host of superstars, starting with Glastonbury 2008 on Monday, September 1. New name or now, two years later we're still caught on the one new concert per week schedule, hopefully the grand stage sees an expansion sometime soon.

MHD (MTV HD) picks Mitsubishi as a partner

by Richard Lawler posted Dec 5th 2005 at 4:32PM


MTV logoMitsubishi has signed up to be the charter sponsor for MTV's high definition channel, due to start broadcasting next year from Vail, Colorado. This means plenty of Mitsubishi televisions on the set as well as "powered by Mitsubishi" lead-in's galore.

This is no surprise since Mitsubishi and MTV previously collaborated on their 25x40' high definition screen in Times Square. Also included in the press release was information on two planned programs for the channel "MHD Top 10" and "MHD Video Stew".

Yeah whatever man, just tell me when Amerie is on in high definition, I will be there with popcorn and a Big Gulp.

Continue reading MHD (MTV HD) picks Mitsubishi as a partner





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