Microsoft's Silverlight to deliver NCAA March Madness on Demand in HD
[Via ZatzNotFunny]
MarchMadness posts
Sure, this year's Super Bowl was said to be responsible for some two million HDTV purchases, but driving another million just a month later isn't anything to sneeze at. According to a new release from the Consumer Electronics Association (CEA), the 2008 NCAA Men's Basketball Tournament "will help inspire the purchase of nearly 1 million HDTVs (934,000), which represents slightly more than $1 billion in retail sales." Beyond that, the data also found that over half of existing HDTV-owning sports fans would end up turning their attention to the internet in order to fetch highlights and statistics. Of course, it also discovered that the amount of fans viewing whole games online is on the rise, and considering that The Man will likely have you right where he wants you tomorrow (read: nowhere near a TV), we don't find that surprising at all.
Buy a new HDTV / projector for the big game(s)? Pssh. Why do that when you can just rent your way to impressing those fair-weather friends of yours? Hot on the heels of Selection Sunday comes fresh PR from Projector123, which is hopping on the rental bandwagon in hopes that jazzed up fans will want something more than they've got right now in order to enjoy the upcoming March Madness. Best of all, the bulk of these games will be broadcast in HD over the air, so picking up an HDTV with a built-in tuner or a projector with a standalone tuner would enable you to catch most of the action without forking out for HD service (or going into debt for a swank new display). 'Course, we'd suggest putting the cash you'd spend on a rental into an entirely new set -- after all, how will you honestly ever look at that 19-inch CRT after watching the Final Four on an 82-inch projection screen?
Not like it really needed to be said or anything, but DirecTV's looking to keep NCAA basketball fans glued to their sets once again this year with its exclusive Mega March Madness package. What's notable, however, is that all 37 games included in the package will be aired in high-definition this year with access to scores and statistics via the interactive, on-screen L-wrap, and of course, you'll also have access to a Game Mix channel (four broadcasts shown at once) and an on-screen tournament bracket. Start saving up that $69 now -- the madness starts on March 20th.
Not to be outdone by the ACC's deal with Raycom and ESPN, CBS has announced that it's teaming up with cable co's to bring viewers HD VOD (video on demand) segments from the NCAA Division 1 Men's Basketball Tournament (aka March Madness). Right out of the blocks from round 1, the CBS College Sports Network will assemble highlight reels from 63 tournament games, daily tournament recaps and historical pieces. Comcast and Bresnan are the first to carry this programming, but we're seriously hoping that this catches on with a lot more carriers real quick-like. Price to get these VOD segments: free. Watching your friends' brackets go up in smoke, HD-style: priceless.
What we're watching: The NCAA Tournament marches on, but we're most interested to Six Degrees see back on ABC.
What we're watching: March Madness is here, the Sweet Sixteen is on CBS tonight and your favorite team should always be in HD. An Inconvenient Truth is also on Showtime tonight, but we can always wait until the day after tomorrow to learn about global warming.
What we're
watching: Lost continues to grow increasingly convoluted, and yet we can't stop watching. It would have been
great to read that map last week in high definition, if it had been written in English of course.
What
we're watching: After watching Joakim Noah & Co. dismantle UCLA last night, March Madness
truly comes to a close with the women's title game between Duke and Maryland on ESPN-HD. For baseball fans, the season
is finally here as the Twins and Blue Jays at 7 so you can finally stop talking about steroid rumors and maybe watch a
real game or two.
What we're
watching: Final Four time, and still George Mason's run continues.
Can they get to the final game? We'll find out tonight at 6 on CBS. If you can possibly tear yourself away from some of
the best hoops action in history, Jeremy Piven's Journey of a Lifetime seems
very interesting as the Entourage star takes a trip through India, first of a two parter and debuting tonight on
Discovery-HD.









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