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IBM posts

WinFast HPVC1100 is world's first external SpursEngine encoder

by Darren Murph posted May 12th 2009 at 8:53AM


Toshiba's Cell-based SpursEngine HD video co-processor has made plenty of appearances within monstrous gaming machines, but this marks the very first time where it has stepped out of the laptop chassis and into a portable enclosure. Granted, the language barrier is killing us here, but it seems as if the Leadtek WinFast HPVC1100 wraps a SpursEngine encoder into an on-the-go solution that can be lugged around with a standard laptop in order to churn through video while on set, in the field or on the road. Other specs include 128MB of RAM, a PCI-Express slot and a weight of 1.54 pounds; there's no word just yet on pricing or availability. One more shot is after the break.

[Via Akihabara News]

Continue reading WinFast HPVC1100 is world's first external SpursEngine encoder

IBM survey finds consumers kosher with select kinds of advertising

by Darren Murph posted Nov 18th 2008 at 4:28PM


We've heard for years that the DVR was killing marketers' ability to inform and persuade, but a recent survey from IBM points out that advertisers would do alright if they'd simply keep with the times. The research revealed that more and more individuals are turning to their PCs and mobiles for content ingestion, and out of the 2,800 individuals surveyed around the globe, over 70% said they preferred "advertising-supported models as opposed to consumer-paid models." In fact, the majority of respondents admitted to preferring ads shown before of after a clip versus the "interruption" method currently used in TV broadcasts. Researchers also found that some 60% would be willing to provide personal information in exchange for valuable content, with "high quality music / videos, discounts to favorite stores and air travel / hotel points" being among the most desirable. More figures for number lovers are just down there in the read link.

Chip makers rise and fall with format war conclusion

by Darren Murph posted Feb 29th 2008 at 12:22PM


Though the clear winner and loser in the format war was Sony and Toshiba, respectively, quite a few behind the scenes supporters are now facing similar celebrations / dilemmas in dealing with the fallout. A new report takes an in-depth look at how chip makers are faring, and while not surprising, we are told that both NEC and Broadcom are reeling after HD DVD went under, and will have to "absorb software R&D costs that can't be recouped." On the flip side, parties such as Sigma Designs and IBM have their lucky stars to thank, as the former even attempted to ally with Toshiba but were spurned in favor of Broadcom. Interestingly, the article also notes that many fencesitters are now looking to jump in, which could hopefully lead to increased competition and lower overall prices for those anxious to snap up a Blu-ray player in short order.

[Thanks, Daniel H.]

IBM files patent app for non-skippable DVD advertisements

by Darren Murph posted Nov 29th 2007 at 4:46AM

While we've seen a slew of patent applications revolving around DVR-based ad skipping, IBM is apparently looking to get in on the action with DVDs that feature non-skippable advertisements. As David Freeberg noted, we too are pretty surprised that such an idea isn't already patented, but nevertheless, the theory in and of itself is a double-edged sword. At first glance, hearing that we'd be forced to watch plugs -- which could be stored on the DVD itself or retrieved via the internet -- on our flicks doesn't exactly incite fits of jubilation, but as Freeberg points out, this could be used to offset or at least subsidize the actual cost of DVDs. Additionally, we could envision marketers licking their chops at the chance to insert modern, relevant ads into films via the web, but the actual impact on the consumer still seems murky. 'Course, there's no telling whether or not this patent will be granted, but it opens up some interesting avenues, nonetheless.

[Via ZatzNotFunny]

IBM and MediaTek team up on uber-fast chipsets for HD streaming

by Darren Murph posted Oct 22nd 2007 at 3:58PM


IBM ain't the first big fish to dabble in the wireless HD chipset realm, and while we'd heard that the outfit was looking into the matter a year ago, things are seemingly now moving forward. Big Blue has joined hands with MediaTek in a "joint initiative to develop ultra fast chipsets that can wirelessly transmit a full-length high definition movie to and from a home PC, handheld device, retail kiosk or television set nearly as fast as a viewer can push their remote control." Apparently, the happy couple will both utilize their knowledge of millimeter wave (mmWave) radio technology in order to construct chipsets that allow end users to fling a 10GB file to its destination in just "five seconds" -- all without wires, of course. Visions of uncompressed HD streaming, syncing entire music libraries in seconds and giant bonfires fueled entirely by cabling (we kid, we kid) immediately come to mind.

[Via Slashdot]

IBM working on wireless HDTV

by Matt Burns posted Feb 7th 2006 at 6:45AM

IBMDon't you just dream of a time where that nest of wires behind your entertainment rack can just *poof* disappear! Ultrawideband is right around the corner and that might be the solution but IBM might just have a thing or two up their sleeve. They are working on a solution that would be able to transmit data wirelessly at 630 Mbps. This would of course be a short range transmission.

This is not just a theory though. Oh no. Those mad scientists at IBM have a working prototype the size of a dime. They used a silicon germanium to manufacture the chips in order to cram the receiver, the transmitter, and two antennas onto it. This is still a few years away; even if we see it all. Wireless is the way of the feature and with IBM at the helm.




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