2.1 million households let the DTV transition pass them by

FCC posts

With less than 24 hours to go until analog TV goes dark for a certain segment of American, and the NAB wants to make sure everyone is aware that Nielsen's unreadiness claims aren't accepted by all. The point of contention is a mere 1 million people and really comes down to those who are "almost ready." Meaning, the NAB doesn't count respondents who claimed to have already started getting ready, but aren't in any hurry to make the actual switch until the very last minute. Differences in opinion aside one thing is for sure, at some point tomorrow every TV watcher in the US will be digital ready, or they will no longer be a TV watcher.
It's no secret that loads of folks loathe their cable company, but for some apartment dwellers, there's exactly one choice of service providers for TV, internet, and/or phone service. See, cable companies in some areas (read - anywhere they can) have negotiated exclusive distribution rights in buildings that they wired up, keeping other services at bay. Well, those castle walls are crumbling as a the Court of Appeals in Washington has upheld the 2007 FCC ruling that banned such practices as anticompetitive. Don't expect this decision to revamp the entire landscape -- cable companies are well-versed in how to keep competition down -- but this decision should make it easier for offerings like FiOS and U-verse to make inroads to dense metro areas. If all that's standing between you and FiOS is a shady cable company arrangement, now's your time to grab some fiber!


As widely expected by most folks who speculate on such things, President Obama has now formally nominated lawyer and former venture capitalist Julius Genachowski to head up the Federal Communications Commission and fill the slot vacated by Bush appointee Kevin Martin. Among other things, Genachowski's nomination is particularly notable given his support for net neutrality, which he made quite well known during the Obama campaign in his role as a top technology advisor. Of course, if and when he gets confirmed, he'll also have his hands full with a few other tricky issues, including the widespread rollout of broadband services as a result of the recent stimulus package, and that small matter of the digital TV transition.
When the FCC denied about 25 percent of the broadcasters who wanted to go early from going on the original date, the first thing that we wanted to know was which ones? The good news is that FCC has finally posted a comprehensive list of every high powered station in the country and who went all digital today. Out of the 106 the FCC originally had objections to shutting down analog, 53 worked it out, 10 are still trying, and 43 actually agreed to delay. In total, about 36 percent of the 1796 full power stations made the switch (outlined in red in the linked xls spreadsheet) today, with 115 days and counting until the rest do.
In the daily DTV transition update, the FCC saw fit to hold up 123 of 491 stations planning to shut off analog TV on February 17, based on factors like whether or not there would be any stations still available in a given market. Those 123 can still make a case for going all digital by tomorrow evening, so even this list is not the final one. As it is, 368 stations are definitely making the switch, but with 5 days to go we still don't have a complete list of who is doing what, when, so stay tuned (if you can.)
Though the prez still hasn't signed off on the delay, the FCC has already compiled a list of 190 TV stations going / gone all digital prior to February 17, plus 491 more that will go ahead with the shutoff as previously scheduled. The four major networks promised their stations will stay on analog until the new June 12 deadline, however that guarantee only extends to the 100 or so they own. If that's not confusing enough, the FCC could still influence broadcasters to keep analog signals going whether they want to or not based on "the public interest," for example if it's necessary to keep at least some stations on in any given market. As it stands, the linked PDFs below will reveal which, if any, of your local broadcasters are switching on Tuesday; hopefully you've followed our advice so far and continue to avoid any predatory schemes.
Earlier this week the powers that be voted to delay the DTV transition by four months to give more time for 5.8 million Americans to get ready. Part of the reason that many weren't ready though is that there weren't enough converter box coupons to go around -- something we all knew would happen a year ago. The cost to give every one of these people a coupon would've been about $232 million; but even if we would've gave them all two, it still would've been cheaper than the cost of a four month delay. Keep in mind that we're not mathematicians -- we did a few quick calculations and if you only include the costs we're aware of, this thing will cost us over $500 million. This doesn't include all the extra converter box coupons that are still needed. Our math is pretty simple, you take the 8,839 TV stations in America, times $10,000 per month to run the extra transmitter -- never mind the carbon footprint -- multiple it times four months and you're at over $353 million. But unfortunately that isn't all the money that's on the table. Now we admit we have no idea how much the delay will cost the winners of the spectrum auction, but if you just calculate the amount of interest on $20 billion dollars the government expects to receive, even at a low 3 percent for four months, and you get $200 million -- and that isn't even compounded. But hey how can you put a price on America's real favorite past time? Although the real kick in the head is that even after four months, we fully expect there will still be 2 million people that are not ready.









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