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BlackLevels posts

Don't let retailer's lights distract you from buying the right HDTV


In case you hadn't already learned your lesson and started checking behind the displays while HDTV shopping, the HD Guru points out another element of the in-store experience that throws off buyers (and likely contributes to the LCD vs. plasma choices we find so infuriating): lighting. In case you don't recall from your last trek to a big box superstore, the lighting is quite often stuck on blinding making it nearly impossible to discern any difference in picture quality between televisions, specifically in terms of contrast and black levels (the pictures above are of the same value priced display, at left, under normal home lighting, at right, how it looks under some store lighting setups.) Tested with an illuminance meter, all the stores (except Best Buy's Magnolia showrooms) averaged well above home ambient lighting levels, with Wal-Mart and Costco measuring the highest at 411.66 and 742.77 lux. Still, there's tips on how to get a good idea of a TV's black levels even under those circumstances, plus some choice words left over for the incredible (and useless) dynamic contrast ratio numbers every manufacturer trots out these days, so go ahead and get educated.

Samsung updates A950 LCD HDTVs, early adopters left frowning


So you went out and purchased a brand new LED-backlit A950-series HDTV after hearing such good things, did you? Guess what? It's already old hat. Okay, so maybe that's a bit extreme, but it doesn't change the fact that Samsung has already rolled out an updated version of the unit without providing an easy / free way for existing owners to get the upgrade. Reportedly, all A950s manufactured after September 20, 2008 have the upgrade; ones crafted before that, don't. The tweak raises the black levels in very dark scenes, improves shadow detail and eliminates some of the worst blooming effects. However, the "older" model still exhibits darker overall black levels, and according to CNET, the changes weren't drastic enough to warrant a revision to their original rating. Those looking to make a mountain out of a mole hill can probably kvetch enough to land some new hardware required for the update, but in all honesty, we'd probably just try and forget about it.

Second-generation Pioneer KURO unveiled: 5x deeper black levels

Pioneer Kuro PDP-5020FD
Quite a lot has gone on in Pioneer's world since it wowed us all with the Project KURO at CES, but one thing hasn't changed: it's dedication to world-class black levels. Announced alongside several other fine pieces of kit today in NYC, the 2008 KURO family will posses black levels "five times deeper than the previous KURO." According to company bigwig Paul Meyhoefer, the ultimate goal is "pure, absolute black," and it's well on its way with the latest line. You'll also find a feature dubbed Optimum Mode, which "simultaneously monitors video and room light conditions" and then makes the most appropriate adjustments based on what it senses. Sadly, most of the nitty-gritty details have been omitted for now, but you can count on the June-bound models checking in at just 3.7-inches thick, sporting 1080p panels alone (no 720p), coming in 50- ($4,000) / 60-inch ($5,500) sizes (no 42-inch) and arriving with a new remote / redesigned HD interface. Jump on past the break for the full release, but we're warning you, there's an awful lot of gloating down there.





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