Future Shop offers trade-in credit for HD DVD players, will donate old decks to charity {Engadget HD}

Mar 23rd 2008 3:36AM wreckedchevy:

No this doesn't give us an idea of what the markup is for these Blu-Ray/HD-DVD Combo players. The demand for HD-DVD owners to future proof their investment is too great for any retailer to sacrifice their markup to offset the end of the HD war.

Keep in mind that Future Shop can receive a tax receipt for these donations based on the original purchase price. So that can factor into the net profit from this transaction as well.

Dan V:
The Combo Player was actually price adjusted to $499
http://www.futureshop.ca/catalog/subclass.asp?logon=&langid=EN&catid=25325