BDA sez Toshiba and Microsoft are "more than welcome" to go Blu {Engadget HD}

Feb 18th 2008 4:33PM You cant really compare DVD vs Blu-Ray at least until HD-DVD is completely off store shelves, and even then high def movies are a niche market that is still growing.

The "average consumer" doesnt even have an HDTV yet and in alot of cases doesnt understand what a high def movie actually is.