The Dark Knight Blu-ray sells 1.7 million in a week, shows Iron Man a magic trick

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squiggleslash @ Dec 17th 2008 12:02PM

It seems possible, this is a hit title and has a more general audience than Iron Man. Which probably explains why it didn't seem to suffer from the PS3 effect in the same way as many other titles of this kind have had.

Marketshare Blu-ray to DVD seems to be around 12%, respectable for a BD title but not the kind of killer share we've seen with other titles like Iron Man, which was heavily distorted by PS3 demographic sales. A lot of people have been talking about this being Blu-ray's answer to DVD's The Matrix, but that isn't apparently what has happened.

I'm inclined to believe these figures. They're for worldwide sales, and it's a title everyone's been talking about for a while.

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squiggleslash @ Dec 17th 2008 12:02PM

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