Nielsen VideoScan High-Def market share for week ending November 30th, 2008

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squiggleslash @ Dec 7th 2008 8:22AM

The chart contains two Wall-Es.

The 3 Disc Special Edition is the one where BDs had a 35.47% market share. That is, if they shifted 6,453 copies of Wall-E 3 Disc Special Edition DVD, then they shifted 3547 copies of Wall-E 3 Disc Special Edition BD.

However, the three disc special edition BD was also considerably less popular than the regular Wall-E BD, which sold three times as many copies, but only managed a 7.85% marketshare. That is, if they shifted 41,467 copies of Wall-E Widescreen/Fullscreen single disc edition, then they shifted 3,533 copies of regular, non-three disc, Wall-E BD.

Over-all, the Wall-E market share was slightly under 13%, which was good for Blu-ray but isn't anything close to the 1/3 you're suggesting.

So it's not the case that "over 1/3 of all Wall-E movies sold being on Blu-ray" for a variety of reasons.

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squiggleslash @ Dec 7th 2008 8:22AM

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