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Reader Comments (Page 1 of 1)
squiggleslash @ Nov 19th 2008 3:23PM
The question isn't "Will they make $250M in two months", but "How will they react to achieving about 60% of their earlier forecast?", 'cos we know what the answer to the first one is.
What I'd hope is that the industry would take a step back and ask the question again "How do we sell movies in 2010? What's the best way to get content into people's hands?"
They dropped the ball when they dropped HD DVD. It wasn't perfect, but it had all the components in place for an infrastructure where you'd be able to buy them on disc, download them over the Internet and burn them to disc, stream them over the Internet, and even keep virtual copies on local storage servers, all of which is missing from BD.
What I'd like is to see the DVD Forum and BDA actually work together, and try to come up with something that works for everyone. But as long as everyone's at war with one another, and Sony doesn't even answer the DVD Forum's mail (I'm not kidding, in the past it's refused to sign for DVD Forum communications), I don't think that's going to happen.