Number of digital TV ready homes jumped in October
by Richard Lawler 
posted Nov 12th 2008 at 12:43PM
The digital TV transition message may be getting through, with Nielsen stats for October showing the biggest drop in "digital unready" homes in the last six months, going from 8.4% to 7.7%. Could be the tests, the FCC warnings, PSAs, or just procrastination finally wearing off, but whatever it is lets hope the pace keeps up. Amusing & informative viral ads aside, the February 17 deadline continues to approach, although we're sure you're more than ready, right?
Filed under: OTA
Reader Comments (Page 1 of 1)
Ken @ Nov 12th 2008 5:55PM
I work at a major (and not bankrupt) electronics retailer, and the people that are starting to come out of the woodwork to get their converter boxes is downright terrifying (as in, 'You sure got a pretty mouf') - so I guess the, ummm, more traditional folks are just putting things off a bit longer.