"How is getting a new customer or retaining an old customer any different? It’s shortsightedness like this that will put them out of business."
It's actually very different. Keeping you costs them much less than trying to find someone to replace you.
You're right, I've never understood why cable/sat/et al seem so willing to give up their long-term customers when all that person wants is a deal similar (not necessarily the same) as they give their new customers. They give new customers and HD package for $80/month, while I pay $100/month and we can't split the difference at $90/month? That's the whole reason I left cable and I would leave any service for the same reason...
Reader Comments (Page 1 of 1)
daaper @ Nov 12th 2008 11:02AM
"How is getting a new customer or retaining an old customer any different? It’s shortsightedness like this that will put them out of business."
It's actually very different. Keeping you costs them much less than trying to find someone to replace you.
You're right, I've never understood why cable/sat/et al seem so willing to give up their long-term customers when all that person wants is a deal similar (not necessarily the same) as they give their new customers. They give new customers and HD package for $80/month, while I pay $100/month and we can't split the difference at $90/month? That's the whole reason I left cable and I would leave any service for the same reason...