We actually had to dust off our spectacles to make sure this wasn't some sort of misunderstanding, but clearly, Hitachi is pulling
a Toshiba. Generally, we wouldn't make such a claim, but given that Tosh also calls its wizard-like upconverting technology
Super Resolution, we'd say the likeness requires such a comparison. Reportedly, Hitachi has been toiling day and night on its own "super resolution technology," which will theoretically take SD images and scale them to near-1080p. Amazingly, we're told that it can also "convert HDTV images, such as digital terrestrial broadcasts, into images with even
higher (what,
SHV?) definition." The tech is executed on a frame-by-frame basis and should be exhibited at the upcoming CEATEC trade show in Japan; as for a release, Hitachi's currently aiming to get this into LCDs and plasmas "after 2010."
Reader Comments (Page 1 of 1)
UnnDunn @ Sep 25th 2008 10:31AM
Seems to me that, despite what Engadget HD thinks, this whole "upscaling" thing may actually have some legs.
Neal @ Sep 25th 2008 11:42AM
My TV already has this amazing capability. It's called setting the sharpness to MAX.
KevinW @ Sep 25th 2008 11:53AM
super resolution ... usually this means taking multiple images and sub pixel registering them, so it is real resolution, but only if the scene is moving in some way (even small vibrations in the scene/camera will work). However this doesn't come for nothing, your going to have a multiple frame lag for this to work at all, fine for broadcast (as long as you have audio delays to maintain sync) no good for your gaming though.
Multi-format-mayhem @ Sep 25th 2008 1:48PM
What's the reason behind the continual negative slant about this tech here?
I know Blu-ray is EngadgetHD/DM's personal crusade and there's a clan who rush in to blindly cheer-lead for it at ever turn but this has is not primarily about disc based movies.
A large number of TV broadcasts, the overwhelming majority no less, are going to be in SD for many years to come.
Just like the vast bulk of movies available are on DVD and that will be the case no matter what else happens for many years to come.
So why shouldn't Toshiba, Sharp and Hitachi et al continue to push the envelope for better and better upscaling/upconversion on SD content?
TBH the relentless digs and snidey inuendo about this just smack of blinkered small-minded schoolboy stupidity.
IseWise @ Sep 25th 2008 4:08PM
Toshiba showed a TV with a Cell processor at CES: http://www.youtube.com/watch?v=z48089sYvvo
I dont think there is anything wrong with upscaling SD content, especially if the results look really good, but I would like to see more HD content in the future and less of these technologies that cling onto the past.
cypherstream @ Sep 26th 2008 1:02AM
Looks like they just turned on Edge Enhancement in that image. I leave Edge Enhancement off on my Samsung plasma because it makes stuff look altered and fake. When you look out a window, do you have accented white lines around everything? No!
mcm @ Sep 30th 2008 4:08PM
HHAAAHHHAAA!!!
Engadget can't stand it! HHAAHAHAHAHA!!!
It will be only when Sony incorporates SRT into their TVs and DVD players that Engadget will pull a 180 and say that Sony's version is fantastic, while all others suck.