Blu-ray sales were back down again this week to 8 percent, on the Nielsen VideoScan charts courtesy of Home Media Magazine. The past few months have made it harder and harder for us to find new things to talk about as the trend is so solid we can almost predict the results weeks before they are official. The good news for Blu-ray is that even when it is down, while DVD stays flat, the more popular titles like
The Forbidden Kingdom still garner 11 percent of the market for Blu. For those who don't think Blu-ray has a demographic, you might finally start believing this week as
Baby Mama (barely) outsold
Forbidden Kingdom on DVD, at the same time it hardly managed fourth place on the Blu-ray charts only stealing 2.5 percent away from DVD. Next week should be a little better, but not much, as
Speed Racer,
88 Minutes, and the duo from Weinstein should help out a bit.
Reader Comments (Page 1 of 1)
Vince @ Sep 22nd 2008 6:35AM
Put a fork in it . . .
LL @ Sep 22nd 2008 8:34AM
Bring on some good titles (there are only a handful of worthwhile BD titles in over 1000). The studio's selection is utter nonsense, IMO.
squiggleslash @ Sep 22nd 2008 11:13AM
Makes sense. You got a blip over the last two weeks due to some major back-releases being released, now that excitement is over Blu-ray's returning to normal levels.
Still a niche format. Probably always will be. You'd expect Blu-ray to be constantly growing given there's more and more BD players out there, but it doesn't really look like it's getting any traction.
3dpenguin @ Sep 22nd 2008 2:29PM
One week, this data is for the week after Transformers released, this is for releases two weeks ago.
NelsonBig @ Sep 22nd 2008 8:19PM
Eraser? Really? When Eraser is on your top 20, you may want to start giving those guys at HD DVD a call back.
Jason W @ Sep 22nd 2008 10:00PM
I miss the war days. At least there was a reason to check out the chart. Has BR made of the difference in total hd market since HDdvd left or is is steady?
The last BR I bought new was Sarah Connor and dont have any plans except maybe Iron Man. With gas, the stock market going to hell and prospect of higher taxes with a new president Im not really running out to buy many disc right now. Im sure there is a good portion of people with me on that matter.
Matt A @ Sep 25th 2008 2:01AM
With taxes being raised for the very 1% on percent of people, and you bitching about gas prices, something tells me you're one of the 54% of people who think that they'll be affected by Obama's tax "increase".
PLEASE inform yourself before voting... Last thing we need is another idiot elected to office cause people believe bs.
http://www.washingtonpost.com/wp-dyn/content/story/2008/06/09/ST2008060900950.html
Do you make $600,000 +? THERE IS NO TAX INCREASE FOR YOU.
Maybe you need to realize you cant' buy stuff cause the economy sucks from your last informed vote.
Temple @ Sep 22nd 2008 11:01PM
Problem with Blu-ray is that the movies are way to expensive and cost a large premium over their DVD counterparts. In this economy, that large premium is harder and harder to justify.
Its simple economics, "price elasticity of demand", aka 'show me the money'. The market has changed, the economy has changed, Blu-ray's momentum will fade without proper motivation. They need to drop movie prices to reasonable levels, it goes farther then HD vs SD, its the simple fact that most people don't want to pay $35 for a movie.
Smith @ Sep 23rd 2008 3:32AM
I will not buy blue-ray simply because of the DRM (and no, I do not pirate. I'm actually very careful about copyrights). I also do not buy DVDs for the same reason (my wife ocassionally does for my daughter). Give me a format I can backup and content shift FOR PERSONAL USE without being made a criminal by brain-fart laws like the DMCA and I'll happily pay for content of reasonable quality.
I know I'm not alone in my views....If the studios want me to buy, they must abandon DRM -- Plain and simple.
lokey @ Sep 23rd 2008 9:07AM
Can you say BetaMax? Don't forget, Sony tried to monopolize your viewing format before, with the same results. A few die-hard fans, and everybody else opted for something that was more affordable; i.e. you don't have to pay the Sony tax on what you want view. Another "WE WILL RULE THE WORLD!" brain fart from Japan...
Mike @ Sep 23rd 2008 10:23AM
The players are expensive, the disks are expensive, the content is rigidly protected, and the selection is limited. Sounds like reasons to wait.
dukemang @ Sep 23rd 2008 11:12AM
Just this week my wife quipped that we needed another DVD player and I thought, "Hey, good time to get a Blu-Ray player." Then I checked the prices on-line and thought, "Hey, this ain't mainstream yet and my upconverting DVD player is pretty nice so I'll wait."
Blu-Ray DIDN'T WIN THE WAR, they just one the battle with HD DVD. The war is with every other movie delivery system out there and Blu-Ray's cost (player and movie) and movie selection strategy does not bode well for short term success or even ultimate victory.
dukemang @ Sep 23rd 2008 11:15AM
won
Jaybee @ Sep 23rd 2008 12:22PM
Blu Ray will ultimately become the format of choice, replacing DVD as DVD replaced VHS. You are missing out if you haven't viewed a Blu Ray movie on a nice TV. Of course, that's just for physical media. I believe downloads will ultimately become the preferred format, but the bandwidth required to download a 1080p full-length movie in a decent amount of time (say you have a whim to watch The Matrix trilogy) is prohibitive with current constraints and monthly bandwidth quotas.
Steve @ Sep 25th 2008 1:41PM
> I believe downloads will ultimately become the preferred format
I'm sorry, but until scene selection, subtitles, nearly universal surround sound, and even all the extra clips are accounted for, downloads are not replacing discs for anything but rentals, if it even succeeds at that. Companies like Red Box have the potential to severely hurt download rentals.
If you don't think the extras are important, go rent "The Departed" as a download and tell me you didn't spend a few seconds wondering how to get to the alternate endings menu and weeping.
Great_Scott @ Sep 24th 2008 7:23AM
The DVD->Blueray transition has nothing in common with the VHS->DVD transition.
The new media is not smaller and more durable, the comparitive quality differences are not as high, and the cost difference is very high.
Bluray might eventually take over as the standard, but by that time downloads may be a better option.
High quality at a higher cost is a good definition for a niche product.
The Artist @ Sep 23rd 2008 10:49PM
HA HA HA! DIE BLU-RAY DIE!!!!!!!!!!!!! This is a horrible format that you can not make back up copies from. You get restrictions on what you can do with the output~~ Blu-RAY SUCKS!!! I will never buy it!!!!
Temple @ Sep 23rd 2008 9:56AM
Gee, it looks like the folks from Slashdot have landed.
Dest @ Sep 24th 2008 3:51PM
Good to see the community here is so great then, glad I won't be coming back.