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Engadget HD Podcast 157 - 09.29.2009
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Reader Comments (Page 1 of 1)
mitchelljd @ Aug 20th 2008 7:31AM
the reason why BD sales are lower in comparison is because of too high pricing.
Films like NIMS ISLAND, are just too high priced, $40 list price is simply too high to drive real volume. Fox needs to lower their initial pricing by $10-12, if they did this, it would allow new release sale pricing which would be very competitive. If a store like best buy would be able to see films on sale for say, $20-22, then more will be sold. end of story. some studios like FOX and others are pricing way too many titles too expensively. Consumers need to send them a signal, say no to high priced BD discs. only buy reasonably priced films/tv content.