http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/ Engadget HD Comments for http://www.engadgethd.com/media/feedlogo.gif http://www.engadgethd.com en-us Copyright 2009 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/Aug 19th 2008 5:44PMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/Aug 19th 2008 6:32PMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/
Films like NIMS ISLAND, are just too high priced, $40 list price is simply too high to drive real volume. Fox needs to lower their initial pricing by $10-12, if they did this, it would allow new release sale pricing which would be very competitive. If a store like best buy would be able to see films on sale for say, $20-22, then more will be sold. end of story. some studios like FOX and others are pricing way too many titles too expensively. Consumers need to send them a signal, say no to high priced BD discs. only buy reasonably priced films/tv content.]]>Aug 20th 2008 7:31AMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/Aug 19th 2008 6:40PMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/Aug 19th 2008 7:22PMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/
Studios need to learn that for them to fight piracy and digital threat, they need to offer BD at more competitive pricing, which would only be slightly more expensive than DVD, not treat it like Laserdisc 2.0, and charge a hefty premium. ]]>Aug 20th 2008 7:34AMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/
Poor releases have nothing to do with this. It's not as if DVD is getting releases of major titles that Blu-ray isn't. Blu-ray sales should be growing against DVD sales, period. It should be growing because the proportion of Blu-ray players is growing, and because new Blu-ray owners should be buying titles to replace old DVDs. Hell, I'm still buying HD DVDs and there hasn't been a new release in months (and probably will not be until Trainspotting and Shallow Grave later this year.)

The studios have to make Blu-ray more compelling than it is. I don't think they're doing that. I don't think "Same as DVD, only with higher quality but slightly less chance of actually working on your legitimate player" is a good strategy, even if the Blurons don't have a problem with it.

]]>Aug 19th 2008 9:08PMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/Aug 20th 2008 4:38AMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/Aug 20th 2008 9:57AMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/Aug 20th 2008 12:22AMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/
As for recent sales figures, I'm actually not too surprised. Remember, you can't really compare straight across between BD and DVD sales, because the number of titles on BD is a tiny fraction of DVD. DVD overall sales are likely to remain more steady week to week, because there is such a huge sea of titles available, and an almost universal installed base, so any of them could sell a few copies in a given week. For now, at least, Blu-ray is very much at the mercy of the weekly releases giving a large boost or drop in overall sales. I had been buying titles like crazy up until the last month or so, when I didn't get much of any. I think my last big buying batch was during an Amazon B2G1 sale when I picked up a lot of the newly re-released Paramount titles that came back to BD.]]>Aug 20th 2008 2:02AMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/Aug 20th 2008 4:35AMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/Sony better be real careful with pricing their movies and players too high for too long, because with technology the way it is right now, Blu-Ray could already be on the way out before it even get started. ]]>Aug 20th 2008 11:15AMhttp://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/http://www.engadgethd.com/2008/08/19/nielsen-videoscan-high-def-market-share-for-week-ending-august-1/Aug 20th 2008 9:46PM