Ask Engadget HD: What is switched digital video (SDV)?

"I've seen that lots of markets are being switched over to SDV lately, and I've noticed CableCARD users are generally upset whenever this happens. Why is that? I thought SDV was supposed to free up space so that more high-definition channels could be distributed on the current network?"
If you've suddenly found yourself wondering the same, head on past the break for the low-down.
Here's the scoop. A quick Google search will surround you in all the technobabble you can handle on this issue, but we're going to do our best to lay this out in a way the layperson can understand. Essentially, cable providers have traditionally delivered every single channel that it offers to every single home in a service group at all times. In other words, hundreds of channels could be sent to one TV, although just a single channel is watched at a time. It doesn't take an electrical engineer to understand how wasteful that is.
In the past, this practice has worked a-okay since each additional analog or digital SD channel only required a small amount of extra bandwidth; now, however, customers are demanding more and more HD programming, and as you can likely glean, these newfangled HD channels eat up spare bandwidth in a hurry. Given the alternative of ripping up existing networks and replacing them with higher-speed alternatives (read: no way that's happening), cable providers got smart and conjured up the idea of using switched digital video.
In essence, SDV frees up more bandwidth on existing systems by only delivering a single channel to your television at a time. We'll admit, that's a very simplified version of what's going on, but for all intents and purposes, that's the skinny. In order for the provider to provide you with the correct channel, however, some form of two-way communication has to take place. Your TV has to instruct your carrier what channel to send. If that last line sounds sort of familiar, you're not losing it just yet -- video-on-demand (VOD) works in a similar manner in that your TV (or set-top-box) commands the cable system to send it a certain program.
So, now that you understand that SDV simply delivers the single program you want to watch at one given time -- and that, in doing so, it frees up bandwidth for more content to be added -- what's the big fuss all about? As with most new technologies, getting everyone to adapt is, at least on some level, a nightmare. In theory, consumers should adore SDV in that it doesn't place an undue burden of cost on the cable carrier to free up bandwidth and add more high-definition channels that it otherwise simply would not have room for. Unfortunately, it's not that simple.
If you'll recall, we mentioned that your TV or set-top-box / receiver / HD DVR had to talk to the cable company in order for the correct signal to be sent. Well, what if your equipment is mute? As in, it can't talk. Believe it or not, first-generation (read: the ones that everyone has right now) CableCARDs do not posses the ability to talk back to the cable system. What it can do is listen, but it cannot actually request that anything be sent. Thus, older CableCARDs are addressed as "one-way" devices. However, even the new multi-stream CableCARDs have to be loaded within a two-way-capable device (unlike the TiVo HD, sadly) for a two-way conversation to occur. For those unaware, quite a few individuals who have purchased TiVos (you know, those DVRs with contracts and monthly fees attached) rely on CableCARDs in order to utilize TiVo's DVR technology with basically any cable carrier. Now, those very individuals are being forced to live without any new channels delivered via switched digital video because their equipment lacks the "two-way" capabilities that are required for SDV signals to be received.
And it's not just TiVo users who are in a pickle. CableCARD-equipped home theater PCs (HTPCs) as well as HDTVs with built-in CableCARD slots are now left to wonder how on Earth they'll ever receive any programming when the entire lineup eventually phases over to SDV. Thankfully, this mythical device now known as a Tuning Adapter (it has survived several name changes) promises to provide SDV compatibility for existing CableCARD-equipped TiVos, but those who own CableCARD-equipped HDTVs may not be nearly as fortunate. For those folks, it's simply a game of wait-and-see.
At this point, you may be thinking the obvious. Why doesn't everyone stuck with a first-gen CableCARD simply pick up a two-way capable set-top-box / HD DVR from their cable company and get on with life? Believe us, this is exactly what the cable companies want you to do. After all, they certainly appreciate that $5 - $15 receiver rental fee each month. However, the entire premise of the CableCARD was to give consumers more choice and remove the necessity of having to use the cable company issued equipment; by rendering CableCARDs essentially useless in the world of SDV, we're reverting right back to the times of zero consumer choice. Sure, if you're happy with the set-top-box offered by your cable provider, by all means, pick one up and start enjoying your SDV-delivered channels. But if you're dead set on using a TiVo / HTPC, you'll find yourself hunting for a solution in the coming months. That, however, is another Ask Engadget HD entirely.
Got a burning question that you'd love to toss out for Engadget HD (or its readers) to take a look at? Tired of Google's blank stares when you ask for real-world experiences? Hit us up at ask at engadgethd dawt com and keep an eye on this space -- your inquiry could be next.





















Reader Comments (Page 1 of 1)
knightl @ Jul 2nd 2008 12:22PM
good article, but why stop so short?
how do i know if my cable provider is utilizing sdv in my area?
will my cc1 device not get certain programs? (tivo not record?)
how about more specifics on the tuning adaptor?
would devices using the 2-way cable card work when
they become available?
a couple of more paragraphs would have been great.
Lerch @ Aug 7th 2008 1:41PM
Weenie. The big thing I want clarity on: as a current (and recent) TivoHD owner, does that mean that (someday) I will buy this Tuning Adapter add-on and will then be able to see the (increasing number of) SDV channels in my cable lineup? Or maybe TivoHD becomes two-way with a firmware update? Or am I just out of luck with the TivoHD?
Lerch @ Aug 7th 2008 1:51PM
Well, crud: ignore the "weenie" in the previous post...was supposed to be part of a humorous IM exchange, and the Engadget login link is broken and there doesn't seem to be a way to edit the comment otherwise. Stinko and apologies!
Justin @ Jul 2nd 2008 1:44PM
I am in charge of SDV rollout in my area, and almost all of this article is right on except for one major error:
"Believe it or not, first-generation (read: the ones that everyone has right now) CableCARDs do not posses the ability to talk back to the cable system. What it can do is listen, but it cannot actually request that anything be sent. Thus, CableCARDs are addressed as "one-way" devices."
Yes, it is true that the original cable cards are in fact one way. The new version of cable cards, deemed multi-stream, are in fact two way, but need to be in a converter or other item that has two way capability. As the former owner of a TiVo HD, I feel the pain that some do, but the benefits of SDV, and the fact that it puts food on my table, greatly outweight the inability to not fully use my TiVo.
If anyone has questions, please ask. I will answer them if I can, or am allowed to.
Darren @ Jul 2nd 2008 1:48PM
Thanks for the correction, it's been changed!
And feel free to answer any questions, that's what the comments are for!
propeciakid @ Jul 2nd 2008 1:41PM
Good write-up.
Isn't tru2way supposed to solve this issue when compliant hardware for it finally comes out?
Darren @ Jul 2nd 2008 2:09PM
Yes, tru2way is designed to resolve some of these issues.
For more specifics on the minutiae, feel free to click the backlinks in the article. Those link to more in-depth pieces on each aspect.
Rucker @ Jul 2nd 2008 1:43PM
"... since each additional analog or digital SD channel only required a small amount of extra bandwidth... and as you can likely glean, these newfangled HD channels require quite a bit more bandwidth to deliver."
Actually, I believe HD channels use less bandwidth than analog SD channels.
Peter F @ Jul 2nd 2008 2:01PM
Great article. Thanks for pointing out the CURRENT lack of support for HTPCs. I was about to drop the $$ on a cablecard equipped PC when this axe dropped on SDV. So I wait. Also, OTA digital is easily integrable into media center. You can use a normal antenna
RS @ Jul 2nd 2008 2:12PM
If I am now paying $50 a month for continuous delivery of 50 channels, I should pay only $1 a month if I am delivered only the single one of 50 available SDV channel I want. Right?
Anything else, it seems to me is plain robbery.
DavidB @ Jul 2nd 2008 3:49PM
Uh, no RS. You are paying $50 per month for access to those 50 channels. NOT continuous delivery of all 50.
steveo @ Jul 2nd 2008 3:36PM
So what does SDV mean for splitters?
In the current environment I can split my coax to feed multiple TVs. Even if I have a 2-way communicating STB for each of three TVs, it seems like there would be a problem getting three different programs. How would the server passout the appropriate packets to each device? Is it possible to carry multiple channels on the line in this scheme?
This whole idea seems flawed. Why didn't the Cable Cos just go with IPTV? Plug an RJ-45 into the back of your TV and the router you have hooked up to the wall and you are all set.
keith @ Jul 2nd 2008 6:40PM
"How would the server pass out the appropriate packets to each device? Is it possible to carry multiple channels on the line in this scheme?"
Every channel that is used by at least one person is sent.
If a channel is used by someone else already, then that channel is used.
If every SDV channel is being used there is no bandwidth savings.
That is why SDV is not used for local stations.
Lerch @ Aug 7th 2008 1:40PM
They make splitters that are compatible with 2-way. A few years ago, I had a Radio Shack signal amplifier for my home theater setup, and one day out of the blue I stopped receiving HBO. I called Time Warner, and a decent tech came out and looked at the setup. He replaced my amp with a bi-directional splitter and it worked fine.
If you search for "bi-directional splitter" or "bi-directional amplifier" at Radio Shack's site, you'll find the description says "Allows bidirectional communication so you can enjoy pay-per-view,interactive TV and Internet." So, while you may have to replace your current equipment, I think you're still going to be able to use a splitter on an SDV signal. In fact, if you're using video on demand in your current setup, you might already have the right stuff.
Loban @ Jul 2nd 2008 3:39PM
Who gives a crap about incompatibilities, old hardware, and all that. Just get SDV going!! I want uncompressed HD channels over cable and I want them NOW!! And no, I won't sit back and wait for fiber. Sending any more than one channel per tuner is a waste even on a medium that can handle it, it always has been and it always will be.
Richard Garfinkel @ Jul 2nd 2008 7:40PM
"Who gives a crap about incompatibilities, old hardware, and all that."
Actually, the cable companies do. That's why they still have so many analog channels; a lot of basic cable subscribers (their bread and butter) have analog TVs, and would have to get some sort of set-top box to see digital content. SDV is a complicated technology, and it would be worlds easier for the cable companies to switch all those channels over to digital. But they're not doing that yet because it would cause problems for a huge number of their subscribers. They instead chose to alienate the much smaller number of CableCARD users.
Joe @ Jul 2nd 2008 5:40PM
Great article. So when's comcast getting it?