UnnDunn, you're already forced to use the application suite provided by the cable operator, it's just that today you're forced to do it on their box as well. With tru2way you can choose the device, and in addition to whatever application suite the cable operator provides, you'll potentially be able to use whatever application suite the CE vendor provides, or even third-party suites (if so enabled by the CE vendor or the cable operator).
Put another way, today the cable operator has 100% control of the hardware and software. Tru2way eliminates the hardware lock-in and creates a competitive environment which may well eliminate the software lock-in as well.
Reader Comments (Page 1 of 1)
Talkstr8t @ May 30th 2008 4:14PM
UnnDunn, you're already forced to use the application suite provided by the cable operator, it's just that today you're forced to do it on their box as well. With tru2way you can choose the device, and in addition to whatever application suite the cable operator provides, you'll potentially be able to use whatever application suite the CE vendor provides, or even third-party suites (if so enabled by the CE vendor or the cable operator).
Put another way, today the cable operator has 100% control of the hardware and software. Tru2way eliminates the hardware lock-in and creates a competitive environment which may well eliminate the software lock-in as well.