Verizon to push FiOS TV in Massachusetts furniture store
If you thought partnering up with the always vocal Michael Bay was an interesting move for Verizon, get a load of this. Apparently, the carrier has teamed up with Jordan's Furniture in order to setup FiOS TV demonstrations within a "lifestyle store" in the Reading, Massachusetts location, and in case that wasn't enough, it's already established kiosks at the Jordan's Furniture at Beantown in Reading and on Bourbon Street in Natick. Additionally, a kiosk will be headed to Jordan's Avon locale, and the company's two IMAX theaters (in Reading and Natick) will soon sport all sorts of Verizon paraphernalia thanks to the provider snapping up naming rights. C'mon Verizon, we appreciate all the hard work in New England, but seriously, there's a lot more country out there beyond the Northeast.

















Reader Comments (Page 1 of 1)
mikeb12345 @ Feb 25th 2008 9:48AM
Looks like they just snagged this from Comcast. Check out the internet wayback machine for the Comcast Jordan's IMAX theater:
http://web.archive.org/web/20070101230258/http://www.jordansimax.com/
MidnightDT @ Feb 25th 2008 10:16AM
this is off topic but is anyone elses http://www.highdefdigest.com down? I havent been able to get it or the forums on there to load for almost two days.
John H @ Feb 25th 2008 10:24AM
^ Works fine for me. How bout' some hd channels already.
chestnu1 @ Feb 25th 2008 10:22AM
ya like las vegas
Jon @ Feb 25th 2008 11:11AM
Jordans Dawt com .. I love the guys Boston accent in the commercials .. out in western mass we don't have one
mroach @ Feb 25th 2008 11:17AM
Yeah, it was the Comcast IMAX theater until about a year ago. This store is only a couple exits down the highway from my office. I'll go check it out and post some pics if anyone is interested.
Iscariote @ Feb 25th 2008 11:19AM
there's a lot more country out there beyond the Northeast.
Not really.
tarrantm @ Feb 25th 2008 11:26AM
It'd be nice if Verizon actually spent some money rolling FIOS out to some of Boston's suburbs instead of all this advertising. I live 10 minutes T ride from downtown Boston and there's still no FIOS in my neighborhood.
mikeb12345 @ Feb 25th 2008 2:55PM
Yeah, one of my friends lives about 1/2 of a mile away and has Fios, but I can't get it in my townhouse complex (same town).
Deadhouseplants @ Feb 25th 2008 11:49AM
I'll agree with the consensus and say Verizon doesn't need to spend much on marketing. Just put a billboard a quarter of a mile away from every lying Comcast billboard that reads: "Hey, we're not Comcast." Enough said.
I can't care about major rollout, because I already have FioS. I will say this though, if Verizon did a major push, you would have to believe that TWC and Comcast would be relegated to AOL level.
I would love to see them upgrade their wireless router to the N grade. You tout high speeds, but push it on b/g technology? Ugh.
Andy Anonymous @ Feb 25th 2008 12:52PM
Even though FiOS is well established in New England already, I think it's more BECAUSE of that fact that Jordan's decided to do this. After all, they can't easily recommend a service to their customers unless it's more likely to be available in most areas.
Raptor007 @ Feb 25th 2008 2:39PM
Verizon doesn't need to advertise, they need to mobilize! Still waiting for FiOS in Seattle, and I know I'm not the only one.
Ronald @ Feb 26th 2008 12:22AM
even here in Massachusetts they are not 100% available, I keep checking their website to see if they are available in my area and they still dont offer it. And their DSL service is really sucking ass, i keeps knocking my connection, if Fios doesn't make it here quick i think i'm gonna start giving comcast a look.
TTexas @ Mar 13th 2008 3:59PM
Don't underestimate the power of BRK, you'll soon have FiOS with every can of Coke.