Recent survey shows broadcasters are into multicasting

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Odd TSi @ Feb 24th 2008 11:02AM

"Multicasting is a bad word around here, and even if you don't know what it means, we'd bet that you've seen it before."

Apparently you yourself don't know what the word means. Multicasting is the process of sending one digital/analog signal to multiple locations. This is opposed to unicasting (which is basically what's going on with plain ol' internet) where you send a signal to ONE location or broadcasting where you're sending one signal indiscriminantly over a network to theoretically an unlimited number of locations.

The term you're looking to use in this situation is most likely "multiplexed broadcasting" which is the process of combining multiple signals into one data stream.

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Ben @ Feb 24th 2008 11:07AM

While you are technically correct, the connotation of the word multicasting in this reference is shorthand for "multiplexed broadcasting."

Here's another example where it's used.
http://www.current.org/dtv/dtv0208multicast.html

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Charles @ Feb 25th 2008 10:56PM

As Ben said, you're both right. Multicasting is shorthand for multiplexed broadcasting although the confusion is justifiable.

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Original post: click here

Reader Comments (Page 1 of 1)

Odd TSi @ Feb 24th 2008 11:02AM

Ben @ Feb 24th 2008 11:07AM

Charles @ Feb 25th 2008 10:56PM

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