HD makeup seeks to conceal on-screen blemishes
by Darren Murph 
posted Jan 19th 2008 at 2:59AM
Sure, we've heard just how little talking heads enjoy being positioned squarely in front of a high-definition camera, but now it looks like relief is on the way from a few big names in the cosmetics industry. Reportedly, over a dozen brands have either recently launched or are planning to introduce lines of makeup aimed at making you look stellar whenever your face gets captured on an HD camera / camcorder. Believe it or not, even the likes of Cargo and Dior are getting in on the fun with their blu-ray Collection and High Definition Serum Foundation, respectively. Granted, even analysts in the biz admit that a good chunk of this stuff is simply marketing hoopla, but you know increased resolution is having an impact on society when "HD Liquid Crystal Pigments" start showing up in foundation.[Via Pocket-lint]
Reader Comments (Page 1 of 1)
DeadPlasmaCell @ Jan 19th 2008 3:50AM
Early adopters beware! But seriously, this is too funny!
Charles @ Jan 19th 2008 4:06AM
I wonder what Japan will do when they roll out 8K broadcast in 2015.
hugh go @ Jan 19th 2008 10:53AM
OMFG! This is such an evil Sony monopoly! Everybody knows that HDDVD make-up, eyeshadow, and lipstick is cheaper to produce and more consumer friendly. So what if it's only made by Mattel and comes in "My Pretty Pony" pink and orange, it's still FAR superior to that crappy Blu ray make-up.
Ted @ Jan 19th 2008 11:19AM
And it's region-free!
Student Driver @ Jan 19th 2008 1:39PM
But will it conceal the pimples on my butt when I moon the camera? I bet this is what was used on "Ass: The Movie"...