Gotta start somewhere though, and with HD-DVD in critical condition, BD can begin making a big marketing push that targets the mainstream consumer who is about to plunk down for their first HDTV. With one format, retailers will have an easier job selling HD players and adding these units to new TV purchases. DL and IPTV will not be a major competitor, but their biggest hurdle will continue to be DVD.
Reader Comments (Page 1 of 1)
DEEZNUTZ @ Jan 8th 2008 10:55PM
Gotta start somewhere though, and with HD-DVD in critical condition, BD can begin making a big marketing push that targets the mainstream consumer who is about to plunk down for their first HDTV. With one format, retailers will have an easier job selling HD players and adding these units to new TV purchases. DL and IPTV will not be a major competitor, but their biggest hurdle will continue to be DVD.