90,000 HD DVD players sold in one weekend

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Jon @ Nov 7th 2007 10:08AM

The one thing this does show is how important price is to the average consumer. At $500 and $700 Toshiba was able to move 100k in one year, but at $99, they can effectively about double their user base in one weekend. Not counting how many forum junkies were picking up second or third units, this really was a big victory in getting HD DVD into mainstream America. A lot of people were right, this is BD's war to lose, and they will have to mobilize into this price bracket to really put the screws to HD DVD.

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TrentD @ Nov 7th 2007 12:35PM

Just so you know, the installed base of HD DVD standalones before this sale had surpassed 400,000, I believe, plus Xbox360 add-ons, which make up more than 100,000 more units.

So they're not doubling the installed base, just adding to it significantly.

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Jon @ Nov 7th 2007 10:08AM

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