META seeks to push HD DVD / Blu-ray formats, features
by Darren Murph 
posted Feb 18th 2007 at 11:50PM
Considering that some retailers are already implementing larger floor displays for HD DVD / Blu-ray discs, and the wee fact that we've already got a combo player out on the market to appease the fence-sitters, we suppose it follows logic that an off-the-wall group be formed to push the formats and their all too controversial features into public acceptance. The recently-formed Media Experience Trade Association (META) is hoping to "improve consumer acceptance of emerging formats" by slapping "META Seals" onto discs that clearly inform consumers of certain usability benchmarks and by "creating digital media standards" that would help the faltering 
Reader Comments (Page 1 of 1)
supaneko @ Feb 19th 2007 1:46AM
Sounds like another excuse for people to make money off the high-definition push. Seriously, how is a META sticker going to help me? Why would I care?
JW @ Feb 19th 2007 1:33PM
Hmm, perhaps I'm naive, but I didn't get the $$ angle from reading the source article. Increased prices would have more to do with retail than a group of feature designers, woudn't it? It's easy to be cynical, but if the industry is going to focus on usability, shouldn't something like that be encouraged?