I wrok at a fortune 500 company and am in chanrge of promoting our products. It's the office industry so things may be a little different but we do this all the time. Use promotion funds to secure advertisement in the store locations, beating out the competition. The only reason Besy Buy and Circuit City send out weekly ads is because they get money for every item displayed in it. If toshiba does not pay, they get no space. And I can tell you this, only store search engines are for purchase as well as manufacturers bid on the best search results just like you would pay google for ad words.
Reader Comments (Page 1 of 1)
Nick @ Jul 24th 2006 3:15PM
I wrok at a fortune 500 company and am in chanrge of promoting our products. It's the office industry so things may be a little different but we do this all the time. Use promotion funds to secure advertisement in the store locations, beating out the competition. The only reason Besy Buy and Circuit City send out weekly ads is because they get money for every item displayed in it. If toshiba does not pay, they get no space. And I can tell you this, only store search engines are for purchase as well as manufacturers bid on the best search results just like you would pay google for ad words.